The New Boho Man: PS Men’s Global-Touch Ethnicwear
The new age menswear is blurring borders, shifting silhouettes, and sees fashion as a statement of self, not conformity. PS Men, the menswear division of Payal Singhal, is right at the forefront of this change. The label is famous for taking traditional Indian silhouettes and giving them a global, bohemian-chic twist.
Now available on TATA CLiQ LUXURY, PS Men is not for the fashion follower; it’s for the cultural chameleon. The man who’s as comfortable at an indie music fest in Goa as he is at a mehendi in Mussoorie. Who blends global ease with traditional craft effortlessly and without overthinking it.
What Defines Indo-Boho?
It’s not fusion. It’s a fluid reinterpretation. PS Men doesn’t juxtapose styles; it synthesises them. The result? A menswear identity that feels relaxed, rooted, and ready for everywhere.
Key signatures include:
- Relaxed kurtas with dropped shoulders and minimal fuss
- Printed short kurtas styled like shirts
- Slim-fit trousers, joggers, and dhoti-inspired lowers
- Tonal layering with hand-drawn motifs, tie-dyes, and tribal references
Think ethnicwear with festival attitude — luxe, light, and unapologetically expressive.
What Makes the PS Men Edit Stand Out
PS Men isn’t trying to make you look royal. It’s trying to help you look real, but elevated. With high-quality materials and whimsical construction, every piece turns into an expression of personality, not just an outfit.
Highlights from the edit include:
The Art Shirt
Shorter than a classic kurta, cut like a shirt, but featuring all the hallmarks of festivewear — embroidery, digital prints, soft detailing. Wear it with cropped pants and sneakers.
The Dhoti Jogger
A PS signature. Draped like a dhoti but with the comfort of a jogger. Perfect for cocktail events where dress codes are blurred but expectations are high.
The Oversized Kurta
Crafted in soft cottons or mulberry silk blends, it captures a post-craft revivalism that works beautifully in resort settings and poolside functions.
Who Is the PS Men Muse?
He’s not bound by tradition, but he respects it. He may work in finance but dress like a creative. He travels light, lives wide, and prefers his wardrobe to speak without screaming.
He chooses:
- Prints over embroidery
- Natural fibres over synthetics
- Movement over rigidity
- Artistry over excess
He’s the friend who gets complimented for “pulling that off,” not because he tried, but because he simply understood the vibe.
The Versatility Factor
PS Men’s silhouettes are designed to transition between occasions; not just geographically, but emotionally. These are garments that work for:
- Destination weddings (sangeet on the sand, sundowners in the hills)
- Cocktail parties and home gatherings
- Art exhibitions, literary fests, or indie gigs
- Everyday style moments that need a dash of craft
Add a Bundi for polish. Switch sneakers for juttis to go formal. Roll up sleeves, layer with scarves. The styling is yours to play with.
Crafted for Comfort, Made to Move
The fabrics featured in this edit are designed with comfort and elegance in mind, prioritising lightweight, breathable materials that feel luxurious against the skin. You’ll find a curated selection of chanderi-cotton blends, which are known for their subtle sheen and fine texture, perfect for both casual and more polished looks. Additionally, silk-cotton weaves bring an incredible softness and a gentle drape, adding a touch of sophistication to any outfit. Voile, with its airy lightness, complements these textiles beautifully, allowing for effortless layering.
These clothes are deliberately loosely fitted. Some critical design details are drop shoulders, which give the silhouette a relaxed appearance, longer hems, which provide an illusion of length and the free flow that follows the body when you move it. A combination of quality materials and considerate cuts produces versatile styles that can fit perfectly in a modern wardrobe. These pieces can get by both during the day and at night. No matter what you’re dressing up for, whether it’s a casual or fancy event, these pieces combine to give you endless possibilities, always making you look chic with little to no effort required.
This is clothing that dances with you, rather than holding you in place.
Final Word: Style That Travels, Story That Stays
PS Men is more than just festivewear; it’s a cultural conversation through clothing. A way to honour Indian heritage while speaking the language of modernity, ease, and quiet confidence.
Explore the PS Men Edit of Indo-Boho Statements on TATA CLiQ LUXURY and step into a world where what you wear says less about trends, and more about who you are becoming.
