Shop 'What’s New in Fashion'Your next favourite outfit may begin with a simple conversation.
In a world overflowing with choices, finding what truly fits your style can feel overwhelming. To simplify and elevate the shopping experience, Tata CLiQ proudly introduces TARA, an intelligent conversational AI fashion assistant that helps you discover, style, and shop effortlessly.
A Smarter Way to Shop
Forget rigid search bars. TARA understands natural, conversational prompts, so you can just talk to her the way you would to a stylist friend.
You can type things like:
“Show me blue jeans with trending patterns.”
or
“Find a skirt to go with this top.”
In seconds, TARA curates a personalized selection by filtering through thousands of products across your favourite brands to show exactly what matches your mood and taste.
Q: So… can I really chat my way to a new outfit?
A: Absolutely! Think of TARA as your fashion-savvy friend who always knows what’s trending and where to find it. She listens, learns, and responds instantly with outfits that just get you.
From ‘No Idea’ to ‘Add to Cart’ in Minutes
What makes TARA truly special is how she transforms indecision into inspiration.
Whether you start with “I don’t know what I want” or have a clear vision in mind, TARA guides you from idea to outfit effortlessly.
She learns your preferences as you chat, including your favourite colours, patterns, brands, and even your budget. The more you talk, the better she gets. It is personalized shopping that genuinely feels personal.
Before you know it, your “just browsing” moment turns into a complete look with denim, a top, a skirt, and shoes, all perfectly coordinated.
Personalized, Trend-Aware, and Always Evolving
Beyond simple searches, TARA keeps you connected to what is in. You can explore:
Bestsellers everyone is loving, Brand of the Month highlights, AI-curated seasonal trend picks and much more!
Her recommendations update in real time to reflect the latest fashion movements, making sure you are always ahead of the curve without endless scrolling.
Q: Okay, but why should I try it?
A: Because TARA makes shopping feel like scrolling your favourite fashion inspiration page only smarter. No overthinking, no decision fatigue, just great outfits, fast.
Where Tech Meets Trust
Built on Tata CLiQ’s promise of authenticity and curation, TARA blends cutting-edge AI with the brand’s trusted fashion expertise.
She is not just an AI stylist; she is your companion in a world of quality picks, reliable brands, and trend-forward recommendations. It is technology infused with trust, designed to make every shopping journey smoother, smarter, and more enjoyable.
The Future of Shopping Is Conversational
TARA makes fashion discovery feel natural, not transactional. With every interaction, she learns and adapts, understanding what you love and helping you find what you did not even know you were looking for.
So, whether you’re exploring new trends or refining your wardrobe staples, let TARA guide your journey.
Because sometimes, all it takes to find what you love is to start a conversation.
